Get A Grip On Lighting: Update Your Signage
Contractor And Distributor Show: Wired Or Wireless?
Get A Grip On Lighting: Reaction To LEDucation
How to Sell More Lighting This Year
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How to rethink the way your company markets its lighting products and make some real waves in today’s noisy, cluttered marketplace.
Get A Grip On Lighting: The Amazon Effect
In this episode, Ehrich and Colligan talk about Amazon. What are they hearing from their customers? What do they expect from Amazon in the future? And what are the strategies…
Making the Grade
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Lighting manufacturers offer top tips on effective training and education strategies in today’s fast-paced LED environment.
Get A Grip On Lighting: Bill Attardi
In this episode, Ehrich and Colligan talk with Bill Attardi, a veteran of more than 50 years in the lighting business. They discuss the changes Attardi has witnessed, and where…
Tariffs and the Lighting Industry: One Month In
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Nearly a month since the U.S. began imposing 25 percent tariffs on nearly $34 billion worth of goods imported from China, what impacts are the lighting industry starting to see?
Get A Grip On Lighting: Chinese Manufacturers
In this episode, Ehrich and Colligan talk about a major issue with lighting today: the importing of inexpensive lighting from China. What do distributors need to know when it comes…
Inventory Impossible
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With LEDs evolving so fast, keeping inventory up-to-date can be a challenge. Two branch managers offer insights on how they handle this moving target.