HIGH POINT, N.C. – Effective November 1, 2021, Schonbek, now a wholly-owned subsidiary of WAC, will acquire a brand new 6,000+ square foot marquis showroom located at the front entrance of Market Square in High Point, North Carolina. The new designer-trade Schonbek showroom will include a new collection of vintage and antique reproductions of legacy bohemian Schonbek designs, Schonbek Signature classic designs from Arnold Schonbek and Andrew Schonbek, and the all-new Schonbek Beyond line of innovative LED luxury crystal luminaires.
Since WAC purchased the company in July, Schonbek has been building upon its historic center of U.S. manufacturing in Plattsburgh, hiring local artisans, many of whom have developed their craft over the last 30-40 years.
According to Dirk Wald, co-CEO of WAC and the architect of the acquisition of Schonbek, “We are excited to announce the opening of our premier High Point showroom, kicking-off an exciting new product debut that we have been planning for months. We are in a creative renaissance at Schonbek that will once again position it as the leading brand for luxury design.”
“Working with Dirk was a joy, as I witnessed first-hand his creative energy, passion for the product, impeccable design sense, and understanding and advocacy of customers,” says Andrew Schonbek. “I predict that these unique talents will once again position Schonbek as a leading, cutting edge brand. There’s nobody I know of who’s better positioned than Dirk and WAC to carry forward the legacy that four generations of Schonbeks labored to build since 1870.”Tagged with Schonbek, WAC lighting