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Sales Synopsis: Why Your Customer Doesn’t Need The Rebate

While many of your salespeople and customers want to know the benefit of the lighting utility rebate, are you really missing the financial impact of a lighting retrofit?

Sales expert Mark Jewell explains why you also need to factor in the energy savings, improved production, and improved business revenue as a result of the project.

Greg Ehrich, LC is the former President of the National Association of Innovative Lighting Distributors (NAILD) and owner of Premier Lighting, a progressive lighting distributorship.

Mark Jewell is the President and Co-Founder of Selling Energy. He is a subject matter expert, coach, speaker, and best-selling author focused on overcoming barriers to implementing projects.

The Get A Grip Sales Synopsis is sponsored by TCP.

If you want to watch more Get A Grip On Lighting podcasts, you can go to www.getagriponlighting.com.

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