Exclusive Features

Sales Synopsis: Getting Inside Your Prospect’s Head

When a potential customer reaches out to you, how can you make sure you understand their needs? Oftentimes, there are follow-up questions, but most of the key questions start with “Why do you want to do this lighting upgrade?” and “Why did you come to this decision?”

Mark Jewell is a sales expert who looks into the priorities of customers to make sure you are saying the right things to them and keep them engaged in the process.

Greg Ehrich, LC is the former President of the National Association of Innovative Lighting Distributors (NAILD) and owner of Premier Lighting, a progressive lighting distributorship.

Mark Jewell is the President and Co-Founder of Selling Energy. He is a subject matter expert, coach, speaker, and best-selling author focused on overcoming barriers to implementing projects.

The Get A Grip Sales Synopsis is sponsored by Espen Technology.

If you want to watch more Get A Grip On Lighting podcasts, you can go to www.getagriponlighting.com.

Tagged with , ,

Comment on the story

Your email address will not be published. Required fields are marked *