Mark Jewell joins the podcast to talk about the difference between “rejection” and “resistance.” In many cases, customers really just want some reassurance that they are making the right decisions. They may need more information, and you should never take the missed opportunity personally.
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Greg Ehrich, LC is the former President of the National Association of Innovative Lighting Distributors (NAILD) and owner of Premier Lighting, a progressive lighting distributorship.
Mark Jewell is the President and Co-Founder of Selling Energy. He is a subject matter expert, coach, speaker, and best-selling author focused on overcoming barriers to implementing projects.
The Get A Grip Sales Synopsis is sponsored by TCP.
If you want to watch more Get A Grip On Lighting podcasts, you can go to www.getagriponlighting.com.
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