What should your employees know about how to sell lighting? It turns out there are three key areas that will help you increase sales, but your sales staff needs to know everything there is about all three areas.
tED magazine has teamed up with Greg Ehrich and Michael Colligan of the “Get A Grip On Lighting” podcast to create exclusive content for lightED.
Greg Ehrich, LC is the former President of the National Association of Innovative Lighting Distributors (NAILD) and owner of Premier Lighting, a progressive lighting distributorship.
Michael Colligan is an entrepreneur and inventor. He’s a subject matter expert in commercial and industrial lighting supply, lighting retrofits, and finding recycling streams for hard-to-recycle waste.
In this episode, Ehrich and Colligan discuss lighting technology and training so you can increase your sales, and you can know all you need to know to be successful.
The Get A Grip On Lighting podcast on lightED is sponsored by Keystone Technologies.
If you want to watch more Get A Grip On Lighting podcasts, you can go to www.getagriponlighting.com.
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