Sales Synopsis: How Much Product Knowledge Do You Need?
Get A Grip On Lighting: CFL to LED is Not Ready for Prime Time
The Darkness News Update 6/20/2024
Get A Grip On Lighting: Liar Liar
Are we in a snake oil business when it comes to selling lighting? The guys from the Get A Grip On Lighting podcast are asking that question after listening to…
2019 Lighting Industry: Who’s Staying and Who’s Going
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Greg Ehrich discusses the lifecycle stages of the lighting industry, where it's been, where it's headed, and what we can expect in the months and years to come.
Get A Grip On Lighting: Year of the Warranty Pig
2019 is the Year of the Pig. For the guys at the Get A Grip On Lighting podcast, 2019 is also the year of the “warranty pig.” In this episode,…
Anybody’s Guess
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Distributors discuss the state of their lighting sales so far in Q1 2019 and how the year could shape up.
Get A Grip On Lighting: 2019 Predictions
Now that we have looked back at 2018, it’s time for the guys at the Get A Grip On Lighting Podcast to look ahead to 2019.
Lightfair Revisited
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Two industry experts reunite to look back on Lightfair 2018 and share their hopes for Lightfair 2019.
Get A Grip On Lighting: 2018 Year In Review
In this episode, the hosts from the Get A Grip On Lighting podcast look back at some key topics that arose in lighting in 2018 and provide their opinions.