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Sales Synopsis: Cold Calling, Part 2

The Lighting Controls Podcast: When a Brand You Don’t [...]

The Darkness News Update 4/25/2024

Get A Grip On Lighting: Update Your Signage

Get A Grip On Lighting: Horticann Recap

While LED lighting is helping with indoor horticulture, the Get A Grip On Lighting podcast talks about if it can one day improve human performance.

Get A Grip On Lighting: Selling Toasters

Are we selling lighting, or are we selling appliances? The Get A Grip On Lighting podcast talks about why lighting is moving toward disposable products.

Get A Grip On Lighting: Naming the New Year

What would you call the new year? The Get A Grip On Lighting podcast has some ideas to help you look ahead to 2020.

Conspiracy Theory? (Part 2)

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In the wake of a recent antitrust complaint filed in the lighting industry, distributors discuss competitive pressures and how they combat unethical behavior.

Get A Grip On Lighting: Integrity

On the list of reasons why you work with specific supply chain partners, where does “integrity” fall? And how do you define integrity?  The Get A Grip On Lighting podcast…

Conspiracy Theory? (Part 1)

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Distinguished law professor sheds light on the legality/ethics of practices alleged in a recent antitrust complaint filed against a major lighting manufacturer and their rep agency.

Top 20 Stories of 2019: #4-#1

lightED counts down the Top 20 Stories of 2019. Here are #4-#1.

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