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Leff Electric Launches New Website

Cleveland, Ohio — Leff Electric has launched the new design of their website, www.leffelectric.com.

Although Leff Electric’s former website had a successful six-year run, new technology and design ease made a facelift important. The new site has all of the same information the older version had, however it is much easier to navigate and the look and design is much simpler.

‘Taking from customer comments, we knew we needed to make some changes that made the site easier for them to use’, says John Lorince, Marketing Manager at Leff Electric. Website sponsors Eaton and GE Lighting were instrumental in making this site become reality.

A responsive design website in today’s world is very important. With the new design, customers will be able to view the site easily on any size format. Whether you view the site from a desktop, tablet or smartphone, you will have the same experience.

There are also several new sections including an ‘Overstocked’ section that highlights great products at a reduced price. The new site uses more video to provide information and a new ‘How-To’ section will put several manufacturers videos in one place. Videos will be updated regularly.

Although the end user may not see the CMS (Content Management System), they will receive the benefits. With a new CMS, Leff will be able to maintain over 95% of the site content. This will allow them to constantly update the site and keep it fresh and current for customers.

A newly tooled line card section not only encompasses Leff Electric items, but separates Leff’s Oil & Gas, Magnum Cable and Wire, and Energy Solutions divisions.

LEFF ELECTRIC IS A THIRD-GENERATION FAMILY OWNED ELECTRICAL SUPPLY DISTRIBUTOR FOUNDED IN 1921. We distribute major manufacturers’ electrical products locally and nationally. We are comprised of four divisions: Energy Solutions, National Accounts, and Magnum Cable. Leff Energy Solutions is the leader in clean energy products and services. Our goal is to reduce energy usage, utility expense and carbon footprint by providing the latest in lighting and renewable energy solutions. Leff National Accounts is a full service provider of lighting fixtures, lamps, distribution equipment and other electrical products to retail clients to support multi-location new store construction and retrofits. Leff Magnum Cable provides the most advanced electrical wire and cable solutions in every size and quantity. Leff Electric stands ready to provide customers with the benefits of 90 plus years of expertise and reliability. For your convenience, we have eight locations and extensive inventory. Headquarters & Distribution Center, 4700 Spring Road, Cleveland, Ohio. 216-432-3000 with Branches in Akron, Warrensville Hts., Elyria, Mentor, Strongsville, Warren and Youngstown. www.leffelectric.com

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