Michael Colligan asks the question, “Are people in the lighting industry rebate addicts?” Customers ask for rebate opportunities, but is it a good thing that it is having such a significant impact on business decisions and sales?
Greg Ehrich, LC is the former President of the National Association of Innovative Lighting Distributors (NAILD) and owner of Premier Lighting, a progressive lighting distributorship.
Michael Colligan is an entrepreneur and inventor. He’s a subject matter expert in commercial and industrial lighting supply, lighting retrofits, and finding recycling streams for hard-to-recycle waste.
The Get A Grip On Lighting podcast on lightED is sponsored by Keystone Technologies.
If you want to watch more Get A Grip On Lighting podcasts, you can go to www.getagriponlighting.com.Tagged with Get A Grip On Lighting, podcast, rebates