BURLINGTON, N.C. — Atlas Lighting Products is pleased to announce the appointment of Carlos Pedroza as Regional Sales Manager, South Central Region. Pedroza has more than 15 years of experience in the electrical and lighting industry, serving with Universal Lighting Technologies, Cooper B-Line and WESCO.
“Carlos’s sales experience combined with his firsthand experience working in the region makes him a huge asset to our team, and I’m excited to have him as a resource to utilize his market knowledge and industry relationships to take Atlas to the next level,” said Jon Blanchette, Atlas’ Vice President of Sales.
Atlas welcomes his extensive knowledge concerning distribution networks, regional planning and agent network management to increase product and market growth opportunities.
Pedroza will be responsible for driving Atlas’ sales strategies and accelerating market growth by identifying market trends and supporting the South-Central region with training, marketing, and promotional programs.
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