IMARK Group is the North American electrical and lighting distribution industry’s largest member owned, member governed marketing group. In 2012, IMARK members composed an estimated 18% of the US electrical distribution market.
According to IMARK Group President and CEO Bob Smith, “The founding members of IMARK Canada greatly value IMARK Group’s cooperative business model and our value proposition for member/owners, manufacturers and rep firms. They believe, as we do, that leading independent electrical and lighting distributors throughout Canada should have a choice when it comes to the marketing group that is the best fit for their company. We are committed to providing that choice to distributors throughout Canada.”
Continues Smith, “From a strategic standpoint, our leadership felt it was imperative for IMARK Group to have a North American presence. The establishment of IMARK Canada will provide more avenues and continuity of distribution for supplier partners.
In the months leading up to the initial launch of IMARK Canada, Jerry Knight, Vice President of Supplier Relations has been introducing IMARK Canada to the leading manufacturers in the Canadian distribution and lighting market. Says Knight, “We are building a line card of premier manufacturers for the members of IMARK Canada. Many of the country’s leading manufacturers have already committed their support to the members of IMARK Canada and the list is growing on a daily basis.”
Distributors, manufacturers and rep firms that seek more information on IMARK Canada should visit www.imarkcanada.com.
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